A lean, mean, “Startup” machine

By Lim Cheng Soon

July 2013 FEATURE
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Biases are dangerous things because they are so transparent to our own minds. This is quite obvious when you wish to start up a totally new business and think you know what people demand and what you can supply.Giovanni, one of the workshop participants, pitching his idea during the opening session."Excuse me,” Priyesh cornered a mother who was pushing a stroller in a mall. “My friend and I are trying to start a business and we hope you can help...

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Lim Cheng Soon

is the founder of Hacker Monthly, a popular print magazine for programmers worldwide. A born and bred Penangite, he enjoys playing basketball and food hunting with his wife.