Penang is one of the must-visit cities in Malaysia. Findings from Agoda’s Travel and Tech Study show that domestic travel in Malaysia surged by an additional 10 million visits in 2016, and Penang’s tourism industry received a major boost when it was named as one of the 17 places to visit in 2017 by CNN, coming in second after Prince Edward Island, Canada.
Penang attracts not only leisure travellers, but also business visitors who seek new investment opportunities. As Penang is also well-known for its healthcare industry, medical tourists from all around the world – particularly Indonesia, Singapore and Japan – contribute to a large proportion of Penang’s annual tourism revenue. The state’s other pulling factors are its high-tech manufacturing hub, world heritage status, sandy beaches and multicultural society, but above all, it is the food that lures tourists to Penang.
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