Octogenarians use it. Kids use it. Homemakers and powerhouse executives love it. Here is how the people of Penang use social media.
In the twenty-first century, snail mail has become old school and social media platforms have taken over in connecting the world. The intricate term “social media” can be defined as any instance of electronic communication where netizens create online communities to disseminate information, videos or personal messages, among other things.1
Take the most widely used social media platform in the world, Facebook, for instance: it has over 1.8 billion active users worldwide and has greatly altered the way information is created and transmitted across the emerging global village.2
Several other prominent social media platforms such as Twitter, Instagram, YouTube, Google+ and LinkedIn have also made their way into our daily lives thanks to technology and to the modern longing for self-expression. While not all stand the test of time, these few platforms have found ways to keep up with trends and preferences.
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