Photography became popular – along with printing machines and gramophones – at the end of the nineteenth century.
By the 1920s, photography had become an essential part of the printing and publishing industry. A decade later, it had become indispensable to any periodical that wished to thrive.
For periodicals in Malaya during that time, the story was the same. They relied heavily on photography, especially in news reports and in advertisements. This was the time when pictorial newspapers and magazines covering celebrities, film, music, and luxury and leisure goods mushroomed.
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